Interview with John O’Grady, senior vice president, Kodak
Indian Printer and Publisher asked Kodak'south senior vice president, John O'Grady a few questions about the visitor'southward new production Kodak SONORA process complimentary plates.
Indian Printer and Publisher – Which electric current trends in the print market are fueling the adoption of process free plates?
John O'Grady – There are several trends fueling the growing popularity of process free plates – the increasing interest in protecting the environs, abiding pressure in the industry to cut costs, and the desire for more than efficient workflows and faster prepress processes. Customers are increasingly looking for solutions that require minimal maintenance, service support, and on-site visits by service specialists.
Indian Printer and Publisher – In your experience, what are the reasons printers are switching to procedure free plates?
John O'Grady – The trends I mentioned before plainly play a major role here. Reducing ecology impact has become a much more of import factor in contempo years. Nevertheless, printers also need to justify the move to a greener solution in terms of cost savings, and the decision becomes easy when they come across that SONORA Plates also salve them money by reducing waste product and fourth dimension, both in prepress and in the pressroom. Added to that are secondary benefits like the considerable infinite they can save in prepress.
A growing number of printers are persuaded to migrate to process costless by a major potential saving that quite a few of them initially overlook: thanks to the reduced variability that results from doing away with traditional plate processing, enormous price savings are possible on press considering there is less waste and less press downtime for plate remakes.
Indian Printer and Publisher – Exercise you recollect sustainability is important to a printer?
John O'Grady – Sustainability is an increasingly important factor for print providers considering of the ever tighter environmental standards that the industry must encounter. Sustainability is too high on the listing of priorities for printers' customers and consumers. The prospects of success are better for businesses that opt for sustainable processes and impress with process free plates.
SONORA Plates help printers save an enormous amount of water, energy, and chemicals and cut their chemistry disposal costs. Equally nosotros hear from many of our customers, printers tin significantly improve their environmental performance by making the transition to our procedure free plates.
Indian Printer and Publisher – It'due south been common knowledge for some time now that procedure free plates enable toll savings in prepress considering the plate processing stride is eliminated. What are the potential savings in the pressroom?
John O'Grady – Pressroom savings are achievable because SONORA Plates eliminate defects and variability associated with plate processing. This translates to more reliable make-ready and no press down fourth dimension and paper waste due to plate processing defects. The printing savings will exceed the savings in prepress by a factor of 2 to 9, depending on the size of the printer.
Indian Printer and Publisher – What capabilities and product benefits gear up Kodak autonomously from other process free plate suppliers?
John O'Grady – Kodak introduced the kickoff successful process free plate in 2005, and Kodak continues to atomic number 82 this technology. No other plate manufacturer can brand a plate with the performance features required to run across the wide needs of such a big pct of the offset printing market. SONORA is the but process free plate that delivers without compromise whilst improving stability and press utilization. All other manufacturers' plates brand a compromise in multiple functioning features, which prevents the printer from realizing the full price savings doable with SONORA Plates. This is supported by over 4,000 successful printers who have switched to SONORA and volition not go back to any other plate.
Indian Printer and Publisher – Y'all recently announced SONORA XTRA equally Kodak's next-generation procedure free plate. What major improvements does it offering?
John O'Grady – The new Kodak SONORA XTRA procedure free plate will transport with three key upgrades. The contrast later imaging is significantly higher, meaning information technology's easier for printers to utilise and offers enhanced car readability. We've as well improved the handling robustness in a wide array of conditions, including highly automatic plate handling equipment, which was a big ask from customers. And finally, SONORA XTRA provides even faster imaging, which is vital for higher-speed platemaking.
Indian Printer and Publisher – Today, Kodak is the merely company in the world that develops, manufactures, sells, and services the complete solution: CTP platesetters and related automation solutions, plates, and workflow software. What advantages does this all-round expertise have for printers?
John O'Grady – First, our customers become a complete solution from 1 source, and all the responsibility lies with Kodak. Second, Kodak customers can be sure that the various solution components – similar the plates and the platesetter – are precisely matched and then that maximum reliability and performance are guaranteed in daily use.
And our most recent product announcements are proof that we don't simply rest on our honor but seek to reach farther advances through ongoing R&D in many areas of applied science. To take merely one instance, the new, higher speed SONORA XTRA plate makes a perfect complement to the new T-Speed Kodak MAGNUS Q800 platesetter, which with a capacity of upward to 80 plates per hour is the fastest system in the world for imaging process gratuitous plates.
Indian Printer and Publisher – How does Kodak help its customers complete the migration to process free plates fast and trouble-gratuitous?
John O'Grady – Earlier they migrate to SONORA Plates, we support printers with detailed awarding consulting and a customer-specific calculation of the savings they can look later on upgrading to process complimentary. In addition, our experienced plate awarding specialists are at hand to provide help when our procedure free plates are introduced. The endeavour for adaptations is minimal, only the application, stability, and cost benefits are substantial.
Indian Printer and Publisher – According to a contempo Kodak statement, SONORA XTRA will enable upwardly to ninety % of printers to make the shift to process free. What touch on will this accept on Kodak'south offset plate portfolio?
John O'Grady – Every 1 of our customers is important to u.s., and nosotros will continue to provide a counterbalanced plate portfolio to meet their needs. In add-on, for our customers using conventional wet-processed plates, nosotros will be helping them empathise the benefits of procedure complimentary so they can realize the cost and environmental savings for themselves!
Indian Printer and Publisher – Are you committed to achieving 100% user compatibility with process free plates?
John O'Grady – Yes, and we intend to maintain our engineering leadership in this important surface area, delivering substantial improvements to the market to the do good of all our current and time to come customers.
Source: https://packagingsouthasia.com/type-of-article/interviews/interview-kodak/
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